3 Tips to Drive new Revenue through customized Branded Apps

There is a new discovery happening in your community. As consumers become constantly mobile in their shopping and content consumption, local business has an opportunity to re-brand itself in digital formats that allow their customers or future customers to engage with them in a mobile fashion.

From local clothing stores to the neighborhood bars retailers are now able to create branded app experiences that take their consumer far beyond the boundary of their store front. They have ability to engage in lifestyle and entertainment choices with little or no knowledge or effort.

Consumers are engaging with brands that are mobile and that are sharing life with them.  With brands that  help them connect with  unique content that enhances their social lives and enjoy great savings offers that they can carry with them on the phone or tablet they are carrying.

Going Digital on App stores is getting easier as suppliers of technology build platforms that provide easy access to development. But developing an App is only the start. the question then arises on how do I engage this audience and grow revenue.

Taking the following steps will help your business launch a successful app experience for your business and position your business for revenue growth opportunity.:

1. Promote the APP - seems elementary, but with millions of apps to choose from and with the app stores not likely to feature your local service the branding and promotion of your app falls to your resources.  Social Media, Direct Mail, Newspapers, App launch parties, Business card or flyer hand outs, all are great resources to invite the public to try your new app.
2. Create Engagement - In Designing you app create engagement opportunities -  Combine app offerings of Social sharing, Photo sharing, link Sharing, links to landing pages etc... But make sure the user is getting an opportunity to engage and receive reward.
3. Stay relevant and current. - Updates are key. Nothing worse then introducing an app that never changes and offers no reason to return. Offer weekly coupons, update product offerings, share social media updates, run digital app contests provide real value.

In order to drive revenue you must create audience. Audience creates revenue opportunity for your brand. looking for a provider that provides local business apps? Give us a call for a free app evaluation and we can lead you to the vendor that best fits your desired model. Valet Marketing 775-392-1289. 

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